KASABIAN | THE ALCHEMIST’S EUPHORIA

Kasabian’s tour and show design for their seventh album was developed by Renegade Design in collaboration with Sergio Pizzorno and Hingston Studio.

Using the Alchemist typeface created for the album, we expanded its square grid foundation to inspire the lighting concept. Digital linear fixtures were built into a custom 3D framework, forming an animated lighting landscape.

Contrasting light animations, intense strobes, and vivid beams were synchronised with text on side screens, creating a dynamic backdrop for Pizzorno’s energetic performance.

Hingston Studio was appointed the creative direction for the album campaign and produced bespoke visual content for the live shows. Exploring themes of alchemy and reinvention, the visual language created by Hingston represented a hybrid collision of astrology, time travel and anthropology.

Client: Kasabian 
Creative Direction & Screen Content: Hingston Studio
Show & Lighting Design: Renegade Design
Alchemist Typeface Design: Sam Norris at Hingston Studio
Lead animator: Markus Lehtonen at Hingston Studio
Lighting Supplier: Zeal 
Lighting Operator: Elliot Mountford
Crew chief: @RCHRDprks
Photography: Luke Dyson